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Private Label Reseller Programs
One way you can make money as a business is to engage in private label reseller programs. This is a way for you to brand services as yours, but get the support you need. Keep reading for tips on setting up a private brand and private label reseller programs.
One of the ways that you can make money using the Internet is to resell different services. One of the most popular things to do is to resell web hosting services. However, there are services that are resellable. When you resell services, you get a cut of the sale. This can help you boost your online income. The downside is that often you are selling services that do not carry your brand. This can create brand confusion in some cases. If you are interested in branding the services you resell with your own mark, you can use private label reseller programs.
Private Label Reselling
When you decide to get into private label reselling, you can grow your brand, while still getting the kind of support you expect as a reseller. When you resell services, you usually get back up support from the original company. You receive your commission for selling, and you do have to provide some customer service. With the private label option, all of this still applies, but your own brand appears, rather than the brand of the original seller. This means that you can make money as a reseller while, at the same time, getting your brand name out there.
It is important to be careful when you are involving your brand in a private label reseller program. When you participate in a regular resell program, you appear to be endorsing a different service. Customers do not necessarily equate the service they receive with your company. They know that you referred them, and that you probably got a commission, but they usually don't blame problems and poor customer service on you. However, with private label programs, you appear to be the one actually offering the services. This means that your brand is involved with the service. As a result, it is important to make sure that the reseller program you are involved with is actually one that is reputable and offers good service, since you do not want your brand to become associated with shoddy services.
Setting Up a Private Brand
Another approach is to set up an entirely new brand for your service business. This way, you can set up an entirely different company that is associated with your service offerings. This can help you remain anonymous as well, if that is your desire. Private label reseller programs will allow you to start up a business reselling hosting services, and do so with your own brand. You get to make use of the original seller's platform and other tools, but you do get a portion of the sales. You can choose a program that essentially pays you commission, or you can choose a format in which you buy the services, and then bill your own customers. This compartmentalizes the system so that you can set your own prices.
In the end, though, it is important to do your research and make sure that private label reseller programs are right for you. Be sure to understand the terms of the agreement. Know what sort of tech support is provided by the seller, and how you get paid for reselling. You want to make sure all of the angles are covered.